Let’s talk about one of the most overlooked — but most important — parts of the college process: location.
Not just “how far from home?”
Not just “what state is it in?”
But really… who will your kid become because of where they go?
Every month at Strategic Admissions Advice, we focus on one critical element of the college admissions journey. This month is all about college list building — and location is one of the big four factors (along with cost, major, and career goals).
But this week? We’re zooming in on why location deserves more than a passing glance.
Let’s be honest: college is a transition. It’s exciting, sure — but it’s also tough. So where your child lives and learns matters more than you might think.
Does your teen…
🌞 Thrive in warm weather?
🏔️ Need wide open spaces to breathe?
🚲 Crave a walkable city with endless coffee shops?
Or maybe they get overwhelmed by big cities and would rather have trees, not traffic.
I’ve seen students shrink in the wrong setting — and I’ve seen them soar when they’re in a space that just feels right. The energy, the pace, the people — it all adds up.
So don’t just ask, “Can they get in?”
Ask, “Will they feel like themselves once they’re there?”
💼 Access to Internships, Jobs & Professional Networks
Let me get straight to it: location affects opportunity.
Want to work in tech? West Coast schools might offer more local access.
Eyeing finance or media? The Northeast is still a powerhouse.
Dream of policy work? D.C. is the spot.
Health care? Try Boston or parts of the Midwest.
Where your teen studies might just be where they land their first internship — or their first job.
I’m not saying kids can’t travel or apply elsewhere. But when you’re already in the mix — when the alumni and hiring managers are just a city bus away — the game changes.
📍 Proximity = possibility.
Let’s not forget the practical stuff.
✈️ How easy is it to get there?
🚘 Will driving to and from campus for breaks drain your gas budget (and your sanity)?
👨👩👧 Are there family members nearby who could pop in if needed?
🏥 What about access to hospitals or special health services?
All these things matter. Maybe not today — but maybe at 2am on a Sunday night when your teen needs help and you're three time zones away.
This is about peace of mind as much as it is about planning.
Let me tell you about two people I know well.
One friend left Texas for Atlanta, fell in love with the city, built a career, and hasn’t left in 20+ years.
My wife? She went from New Jersey to D.C. for college — and says she became a woman there. That city shaped her identity, her network, her adult life.
It’s not just a zip code.
It’s not just a dorm building.
It’s a transformation.
Let’s be real — most high school counselors are doing their best, but they don’t have time to personalize every list. They’re recommending schools based on old data or what’s worked before.
But your teen isn’t just a GPA and a test score.
They’re a whole human.
That’s why we created College List Builder — to give you a customized, researched, relevant list that makes sense for your teen and your family.
And yes, we include location — because it matters. A lot.
Sign up this month and you’ll get a bonus session with me to go over your list and make sure it’s actually useful — not just a fancy spreadsheet of logos.
🎯 We’ll talk through your preferences.
🗺️ We’ll consider your teen’s goals and personality.
💬 And we’ll have a real conversation about what makes sense.
🚀 It’s Not Just About Where — It’s About Who
At the end of the day, your child is stepping into the most transformational years of their life.
Where they spend them will shape:
✨ Their confidence
✨ Their circle
✨ Their sense of self
✨ Their future career
So yes, location matters.
And if you want help figuring out where makes sense — we’re here for that.
Sign up for College List Builder now Let's build a college list that’s based on who your child is becoming.
To Earn A Spot At A Top College